The very wise Benjamin Franklin once said, “By failing to prepare, you are preparing to fail”. In life and in business, preparation is a cri...
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themarketelement
- 11 min read
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December 23,2013
In October 2010, a small group of scientists, engineers, and the ‘token’ marketing guy, formed picoSpin LLC ~ manufacturers of the world’s f...
themarketelement
- 18 min read
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October 17,2013
Disclaimer: The views and opinions expressed in this blog are those of the author (Chuck Miller ~ University of Kansas & Colorado Alumnu...
themarketelement
- 12 min read
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October 01,2013
I recently stumbled upon a website called the “Coffee Cost Calculator” (www.hughchou.org/calc/coffee.cgi). After a few minutes of deep, intr...
themarketelement
- 10 min read
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September 11,2013
A fermata is musical notation, indicating to the performer that a note should be sustained for longer than its note value would indicate. Th...
themarketelement
- 17 min read
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September 04,2013
In June 2003, I took ownership of a well known and established running store in Boulder, CO (Runner’s Choice). At the time, I thought I had ...
themarketelement
- 11 min read
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August 14,2013
In a recent study, 90% of customers find custom content useful and 78% believe that organizations providing custom content are interested in...
themarketelement
- 13 min read
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August 06,2013
Story time is a daily event in our household, usually positioned between the bath and bedtime. On a typical evening, story time involves our...
themarketelement
- 14 min read
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July 27,2013
It was the summer of 1990, my good friend (Oliver Griebl) and I, and a small troop of Boy Scouts from Boulder, CO, embarked on the adventure...
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